Cookie Policy
How Vector Flow uses cookies and similar tracking technologies on vectorflowsoft.com — what they are, why we use them, and how you can control them.
Table of Contents
What Are Cookies?
Cookies are small text files placed on your device by websites you visit. They are widely used to make websites work efficiently, to improve user experience, and to provide website operators with analytics information.
Alongside cookies, we may also use similar technologies including:
- Web Beacons / Pixels: Small transparent images embedded in web pages or emails that track whether a page was opened or an email was read
- Local Storage: Browser-based storage similar to cookies but with larger capacity — used for preferences and session state
- Session Storage: Temporary browser-based storage that clears when you close the browser tab
- Device Fingerprinting: We do not use device fingerprinting on our website
Why We Use Cookies
Vector Flow uses cookies for the following purposes:
- Essential Functionality: To enable core website features such as user authentication, session management, and security
- Preferences: To remember your settings — such as language, cookie consent choice, and display preferences
- Analytics: To understand how visitors use our website so we can improve content, navigation, and performance
- Marketing: To measure the effectiveness of our advertising campaigns and display relevant content to visitors across the web (where consent has been obtained)
Types of Cookies We Use
Always Active (No consent required)
Strictly Necessary Cookies
- Enable core site functionality
- Maintain user sessions and authentication
- Remember your cookie consent choice
- CSRF protection and security tokens
- Cannot be disabled without breaking the site
Consent Required
Analytics & Marketing Cookies
- Google Analytics (page views, sessions, user journeys)
- LinkedIn Insight Tag (campaign attribution)
- Hotjar / heatmaps (where enabled)
- Google Ads conversion tracking
- Retargeting pixels
Specific Cookies We Use
| Cookie Name | Provider | Purpose | Duration | Type |
|---|---|---|---|---|
| vf_session | Vector Flow | User session authentication | Session | Strictly Necessary |
| XSRF-TOKEN | Vector Flow | Cross-site request forgery protection | Session | Strictly Necessary |
| vf_cookie_consent | Vector Flow | Stores your cookie consent preferences | 1 year | Strictly Necessary |
| vf_theme | Vector Flow | Remembers display theme preference | 1 year | Preference |
| _ga | Google Analytics | Distinguishes unique users | 2 years | Analytics |
| _ga_XXXXXXXX | Google Analytics | Persists session state | 2 years | Analytics |
| _gid | Google Analytics | Distinguishes users (24-hour) | 24 hours | Analytics |
| UserMatchHistory | LinkedIn Insight Tag attribution | 30 days | Marketing | |
| _gcl_au | Google Ads | Conversion tracking | 3 months | Marketing |
Third-Party Cookies
Some cookies are placed by third-party services that appear on our website. These include:
- Google Analytics: Web analytics service by Google LLC — Google Privacy Policy
- Google Ads: Advertising and conversion tracking — Google Privacy Policy
- LinkedIn Insight Tag: Professional network attribution — LinkedIn Privacy Policy
- Stripe / Razorpay / PayU: Payment processing — cookies necessary for secure transaction processing
Vector Flow does not control the cookies set by these third parties. Please review their respective privacy policies for information on how they use cookies.
Managing & Controlling Cookies
Cookie Consent Banner
When you first visit our website, a cookie consent banner will appear. You can accept all cookies, accept only strictly necessary cookies, or customise your preferences. You can update your preferences at any time by clicking the "Cookie Settings" link in our website footer.
Browser Settings
You can control and/or delete cookies directly from your browser settings. Find out how to manage cookies in your browser:
- Google Chrome: Settings → Privacy and Security → Cookies and other site data
- Mozilla Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Microsoft Edge: Settings → Cookies and site permissions
Opt-Out Tools
- Google Analytics Opt-Out: Install the Google Analytics Opt-Out Browser Add-On
- Google Ads Personalisation: Visit Google Ads Settings
- LinkedIn Ad Opt-Out: Manage via your LinkedIn Advertising Preferences
- General: Your Online Choices (EU) and AboutAds (US)
Do Not Track
Some browsers include a "Do Not Track" (DNT) signal feature. Our website currently does not respond to DNT signals because no industry-wide standard for DNT compliance has been adopted. We recommend using our cookie consent banner to control tracking preferences.
Changes to This Cookie Policy
We may update this Cookie Policy as our website, services, or applicable laws change. Material changes will be communicated via our cookie consent banner and, where applicable, by email. The "Effective" date at the top of this page indicates the most recent version.
Contact
For questions about cookies or to withdraw consent for non-essential cookies:
Email: privacy@vectorflowsoft.com
Questions About Cookies?
Our privacy team responds within 2 business days.